Results
Clicks29KSearch Console · 16 months
Impressions2.69MSearch Console · 16 months
Average CTR1.1%clicks ÷ impressions
Average position9.71 = top of page one
Monthly average = 16 months total ÷ 16. Real months vary; this is arithmetic, not a trend line.
The situation
The site lost rankings and clicks after a Google broad core update.
Broad core updates reassess overall quality, so recovery is a quality and systems problem, not a single-page fix.
What I did
- 01
Diagnose
Diagnosed the drop.
- 02
Rebuild quality
Rebuilt content quality and technical health.
- 03
Restore and grow
Restored and then grew rankings.
Disciplines involved
Algorithm recoveryContent qualityTechnical health