Bibek Khatiwada SEO Strategist
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Case 06 · Education platform

Sustaining year-over-year growth for an education platform

An established education platform needed growth that would hold across a full year, not a one-off spike.

Vertical
Education
Site
Education platform
Window
Last 3 months vs the same period a year earlier
Source
Google Search Console

Results

Clicks+74%36.8K vs 21.1K
Impressions+61%1.08M vs 672K
Average CTR3.4%up from 3.1%
Average position9improved from 13.3

Same period a year earlier   Last 3 months

The situation

An established education platform needed growth that would hold across a full year, not a one-off spike.

What I did

  1. 01

    Consistent content strategy

    Maintained a sustained content strategy across the full year.

  2. 02

    Technical improvement cycle

    Ran continuous technical improvements alongside the content work.

  3. 03

    Data-led priorities

    Used performance data to prioritize the next opportunities.

Disciplines involved

Content strategyTechnical SEOPerformance analysis
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